Category

From the Experts

Makeup portfolio article, Apr 30 2021, Feature Image

The 6 Best Ways to Market Your Makeup Portfolio

By Career Advice, From the Experts, Your Makeup Career No Comments

Want to know how to properly market your makeup portfolio? Professional MUA, Gabrielle Rivera, reveals 6 of the best ways to get it seen by the masses!

Being a Makeup Artist in the 21st Century

As a professional makeup artist, you’ll quickly realize how saturated this career field can be. At the beginning of your career, you might feel that it’s difficult to stand out above the rest. One of the single greatest things you can do to get your name out there and shine is to not only have a solid makeup portfolio – but know how to market it correctly.

So, I’m going to share with you today 6 ways to market your makeup portfolio online. In my opinion, these 6 methods are the best! If maximized properly, they’ll help you grow your business, gain clientele, and open all sorts of doors for networking!

makeup artist and hair stylist working on model for photoshoot

6 Ways You Should Market Your Makeup Portfolio

1. Website vs. Social Media

When building your business, it’s always important to remember that you are a professional. It’s easy for many to get swept away by social media and the audience that “influencers” receive.

Yes, having a following on social media platforms can benefit your business because it can help you gain exposure. But at the same time, you’ll also be limiting potential clientele by only having your business and/or makeup portfolio on social media.

As an industry professional, if you want others to take you and your business seriously, using only social media is NOT be the way to go. Social media is an outlet that is extremely saturated with other makeup artists. These makeup artists are all promoting their work, same as you. However, when clients see that you have a social media presence AS WELL AS a professional website and makeup portfolio, they’ll be all the more inclined to work with you.

Having a professional website that showcases your portfolio will help put you above the rest because it’ll show your dedication and overall professionalism.

2. Know Your Brand

When it comes to marketing your makeup portfolio, another key tip is to seriously plan out the type of branding you envision for your business and work. Branding allows potential clients to visually understand your style. Your brand will give people a sense of who you are as a creator, an artist, and a professional.

When you carefully plan out the branding of your business and makeup portfolio, you are telling the world what it is you offer. If you’re not sure how to brand your business, think about your logo, color scheme(s), and the overall style of makeup/photography that will best suit you.

building your business's brand concept

3. Know Your “Why”

Showcasing your skills and previous work is monumental when developing your makeup portfolio. Just keep in mind that your portfolio should also allow potential clients the chance to better get to know YOU, too!

Building a rapport with people is a major part of gaining loyal, long-term clients. Moreover, building rapport is critical for your networking opportunities. When building your website, make sure to create an eye-catching Homepage. Take it one step further by creating an About Me section that lets clients feel like they’re getting a glimpse into your life – and into who you are as a person.

In this industry, you’ll quickly find that most clients want to know your WHY. For example, why did you choose this field, and what drives you to be your very best? Why are you passionate about this line of work?

Clients want to know that to you, it’s about more than just making money. They want to book with someone who will provide them with some type of personal experience. Marketing a successful makeup portfolio is all about creating a lasting impression for clients… and a simple way to do this is by letting them get to know you.

4. Maximize Your Makeup Portfolio By Showcasing Your BEST Work

When I think about what makes a successful makeup portfolio, I try to put myself in the shoes of the customer. As a prospective client, I would want to see clean work, the versatility of skill or style, and clear, crisp images.

A big part of marketing your portfolio comes down to your images. There’s a lot to be said about the artists who go above and beyond; taking the time to ensure that the application, lighting, and quality of their photos always showcase their best work.

Obviously, high-quality photos are a MUST for any professional makeup portfolio. But there’s a lot more to it than just that! The organization and presentation of your photos can also help to make your portfolio successful, too. As you’re developing your own portfolio, ask yourself: do you prefer the “less is more” approach? Or do you prefer to provide more samples so that clients can see a wider range of your work?

makeup portfolio article, Apr 30 2021, third in-post image, excellent customer service review concept

5. Pair Your Makeup Portfolio with Testimonials on Your Website

As I mentioned earlier, social media is undoubtedly a great tool to help your business gain exposure. But if you want to set yourself apart from other artists on social media, include a Testimonials section on your professional website or makeup portfolio!

Just like with restaurants or movies, potential customers will often seek out reviews to get a better idea of your business – before they take the leap and book with you. Reviews will help them make their decision about you. So, make sure to give past clients the opportunity to write a testimonial about their experience with you! Furthermore, showcase these raving reviews directly on your website. As a result, potential clients will have a better understanding of what their own experience will be if they work with you.

In my experience, reviews are a great way to help alleviate any reservations a client might have about booking with your business. When they see how many people have had great experiences with you, it’ll reassure new clients that you truly are the best fit for their needs!

6. Make Yourself Accessible

My last tip to help you market your makeup portfolio is to make it easy for clients to contact you! I can’t tell you how many times I’ve heard clients complain that they didn’t know how to contact an MUA, or had trouble finding their contact information.

This doesn’t need to be complicated either. On your website, all you need to do is clearly list your:

  • Full name
  • Email
  • Business address
  • Phone number

Making this information public and easy to find will really go a long way! You don’t want clients to have a difficult time when navigating your makeup portfolio and/or website. You especially don’t want them to struggle with finding your contact information. If they do, it’ll drastically lower the chances of them wanting to book with you.

Photo portrait of funky young woman smiling cheerful showing call me sign winking blinking isolated on pastel purple color background

Likewise, on every platform you’re using, make sure to indicate the easiest or preferred way for client communication. This will help:

  • Ensure that you don’t miss any potential clients who are trying to reach out to you;
  • Keep your client contacts organized and in one place;
  • Keep a consistent and reliable source of contact with your client.

I guarantee that if you apply these 6 tips, you’ll be able to market your makeup portfolio successfully!

Got any additional tips to add to this list? Let me know in the comments below. Thanks for reading!

Learn everything you need to know about creating a strong, professional makeup portfolio by enrolling in QC Makeup Academy’s online Portfolio Development Workshop!

Special effects makeup challenge article, Apr 28 2021, Feature Image

Makeup Challenge: Creating a Special Effects Makeup Look Using the WRONG Hand!

By From the Experts, Makeup Tutorial, Special Effects Makeup, Tutorials & Tips No Comments

Want to challenge yourself this upcoming weekend? Try creating a unique special effects makeup look using ONLY your non-dominant hand!

Gabrielle Rivera Attempts This Special Effects Makeup Challenge

Gabrielle Rivera is a graduate of QC Makeup Academy’s Master Makeup Artistry Course. Since one of her biggest niches is special effects makeup, she naturally jumped all over this challenge!

In the following video, Gabrielle attempts to recreate an SFX face chart originally created by Lauren Sullivan. However, she was tasked with completing this application only using her right hand. As a natural lefty, this would obviously prove to be quit the task!

So, how did Gabrielle do? You’ll have to watch the video below to find out!

Want to see more of Gabrielle’s makeup work? Check out her Instagram for some seriously awesome content!

Why Gabrielle Nailed This Makeup Challenge

As you’ll see in the video, Gabrielle does a surprisingly great job at creating a full SFX makeup application using her non-dominant hand. If you’re wondering how this is possible, there’s actually a very simple answer.

(No, it’s not because she practiced a million times beforehand. We pinky promise!)

The truth is, it’s all due to the professional training Gabrielle already has under her belt. Although she wasn’t able to use her dominant hand, Gabrielle still knew exactly what she was supposed to be doing. You see, when you learn the fundamentals of makeup artistry, you’ll know how to apply them correctly – regardless of which hand you use.

Sure, the application might have looked a bit more polished and precise had Gabrielle used her left hand. But the fact that she didn’t and it still turned out as amazing as it did is a true testament to Gabrielle’s educational background and skill!

Special effects makeup, glass all over female model

Become a Special Effects Makeup Expert Through QC Makeup Academy

In QC’s 4-unit Special FX Makeup Course, you’ll discover:

  • Safe and sanitary application for special effects makeup;
  • How to identify and work with common skin disorders;
  • The art of applying aging makeup, bald caps, and working with fake hair;
  • How to work with prosthetics;
  • The steps to creating a unique SFX and/or fantasy character;
  • How to create realistic gore/wound effects;
  • The critical components of starting and marketing your own MUA business;
  • And so much more!

What are you waiting for? Become an internationally-certified special effects makeup artist in as little as 3-6 months by enrolling with QC today!

makeup artist jobs article, mar 30 2021, feature image, makeup artist working on client

6 Ways to Make the Best Impression During Makeup Artist Jobs

By Career Advice, From the Experts, Your Makeup Career No Comments

Gabrielle Rivera is a QC Makeup Academy graduate and professional makeup artist. To see more of her work, visit her Instagram here. Today, Gabrielle discusses her Top 6 tips for making the best possible impression while working with others during makeup artist jobs.

makeup artist jobs article, mar 30 2021, gabrielle rivera headshot

Interviews, demos, and working on the job should all be seen as an opportunity to showcase your talents. After all, these experiences will give others the chance to see why you would be an asset to them. A quote that I often think about when going to interviews – and one that should become a positive affirmation for all – is this:

No one is you and that is your power.

Dave Grohl

With these words in mind, here are my Top 6 recommendations to help you make the best impression during all makeup artist jobs…

Makeup Artist Jobs: 6 Ways to Make the Best Impression

1. Be Yourself

When going on an interview or working on makeup artist jobs, my first piece of advice is to truly be yourself. Something important that I’ve learned is that, yes, your skills and credentials matter. However, what people really want is to see who you are. Interviews and/or working in the field can be nerve-wracking, especially for beginners. Just know that you’ve got this!

Try to stay calm and collected. This way, they can see your personality. It’s important for collaborators, employers, and clients alike to see your natural personality. After all, this can also be the key that helps open doors for future makeup artist jobs! So, show them that you’re focused and independent, while also being a team player.

Remember: even in the world of makeup, you will have to work and collaborate with many others. Understandably, this is something that others will want to know that you can handle seamlessly.

makeup artist applying makeup on client's face

2. Remember Your Training

Look, you’re ready for this moment! You’ve put in the time and training. You have a reputable certification to your name. When in doubt, always remember the basics and foundations of makeup that you were taught in school.

During my first few makeup artist jobs, I was so focused on what I thought would impress others. As a result, I put way too much effort into discussing or only using prestigious-name brands.

Although your clientele might be impressed by your stock of Giorgio Armani or Charlotte Tilbury makeup, the employer mostly wants to know that you have the skills to create any look – regardless of the quality or brand of products.

The absolute BEST thing you can do for yourself is show them that you understand and can easily apply the foundations and basics of makeup. Moreover, you can do this on any client. If you can demonstrate that you have mastered the skills of a true artist, the employer is guaranteed to be impressed!

3. Be Flexible

Another key tip is to show your flexibility! When a potential employer or client is looking to hire a makeup artist, they want to know that you’re capable of thinking on your toes. As such, you’ll need to know how to be flexible with your application, product use, and overall craft.

Makeup products have many uses beyond their traditional function. Don’t be afraid to play around with this! For example, lipstick can also be used as cream blushes or eyeshadows. Being flexible with products helps to demonstrate your versatility and knowledge first-hand.

Moreover, this is especially important to showcase during an interview or makeup artist jobs. The reason? It’ll reassure the employer and/or client that you’re able to be flexible while working on clients – and also with others in the business.

model having makeup applied on her closed eyes

4. Promote Your Versatility

We live in the age of technology. These days, many interviews, makeup demos, and even in-field work is done or showcased virtually. However, you can make yourself stand out of the crowd by having a physical portfolio that demonstrates your finest high-quality work, too!

Don’t let a potential job slip away because you relied solely on your Instagram (or other social media platforms) to promote your best work. Yes, the employer and/or client can view your social media pages. They can browse your website to see the work you’ve done. However, having a tangible portfolio that can be viewed on-hand will leave a lasting impression, right there in the moment.

Your makeup portfolio should contain high-quality photos that demonstrate your versatility as an artist. That being said, they should also show work that’s similar to the job in which you are applying.

5. Talk Through Your Process

When working on models or clients during makeup artist jobs, make sure that you aren’t quiet the entire time. Think of this as your time to show off your sparkling personality! Make the model or client feel comfortable in your hands by engaging in casual, friendly discussion.

Not only will talking with the model help you; it’ll also be a great way for you to show off your knowledge of the field. Instead of simply applying makeup and making generic conversation, why not explain why you are applying the product in certain areas? Enlighten and educate them by breaking down how each product should be properly used. You can even offer recommendations on what would be best for the model, based on their skin type or concerns!

By building this rapport with clients, you’ll leave a lasting impression. Plus, you’ll be opening the door for even more opportunities to work with them again in the future.

makeup artist jobs article, mar 30 2021, last in-post image

6. Get More Makeup Artist Jobs By Networking

My final tip that every makeup artist should always do is: network, network, network! Remember to keep that sparkling personality up and look for ways to connect with other hair stylists, makeup artists, photographers, and models! Working on the job is a great opportunity to share your business cards or social media with others. This way, you can build a professional working relationship with the people you’re interacting with.

Networking is ALWAYS going to benefit you as a makeup artist! Over time, you’ll build arsenal of colleagues that work in the business, as well as a long list of happy, repeat clients. As a result, the door for continuous collaboration will always remain open!

Getting a professional certification is a GUARANTEED way to get more makeup artist jobs. So, enroll with QC Makeup Academy today and earn yours in as little as 3-6 months!

Makeup artist applying gold eyeshadow to model - makeup artist salary article

4 Business Choices That’ll Hurt Your Makeup Artist Salary

By Career Advice, From the Experts No Comments

Building your makeup career? Renowned MUA, Charlotte Ravet, shares 4 business mistakes that you need to avoid!

Charlotte is the proud owner of her very own hair and makeup business, A Date With Charlotte. From bridal to editorial, to film and television, and everything in-between – Charlotte’s extensive makeup training allows her to provide a wide variety of services that cater to ALL types of clientele!

Her extensive resume includes working for Prada, L’Oreal, and even the cast of the hit show, Glee! A developer of educational programs, Charlotte has even been awarded Best Makeup Educator of the Year by the Australian Industry Makeup Awards.

Starting a new career can be very exciting! But that excitement can also quickly turn into a need of creating income. If you’re not careful, rushed decisions or the fear of missing out, can lead you to make mistakes that can impact your salary as a makeup artist.

Here are some mistakes that you should avoid!

1. Undercut Your Rate

The best way to set your rate is to search online or ask forums and dedicated groups what the recommended rates are for your area. Makeup rates are common discussion topics and any experienced makeup artist will happily answer this question.

You can base your rates depending on your location, your experience, the products you use, and what you include in your service packages. You will need to have a full day rate for studio work such as fashion or film work, as well as a client rate which you will charge per face.

When working for film or in fashion, you should not charge per talent. Instead, you should charge per day as you will often need to stay on set to do touch-ups. Companies and brands might try to negotiate the rates with you, but you should set a limit on how much you’re willing to lower your rate.

If you’re just starting out and work for a small brand, you can set a rate a bit lower than the usual full-day rate in your area, but do not accept a price that is too low. If you under-price yourself, it will be much harder for you to increase your rates afterward to reflect the true value of your work!

Other makeup artists in your area will not appreciate it if you undercut your prices, as it is bad practice for both the competition and industry! By offering cheap prices, you can drive down the overall makeup artist salary in your area.

Remember, your salary expectation will be the same after 30 years. Make sure that you respect the work previously done by experienced artists.

1. Not Considering All Your Costs

Let’s break it down. Your makeup artist rate should cover time, experience, education, products, and all other costs related to your business. Let’s say you spend XXX in marketing each month, plus XXX hours each week on your social media and admin tasks. Then these costs should be reflected in your salary.

Very often, your clients would try to push down your price by arguing that they just “want a simple makeup”. But they may not realize how much effort and investment you have put in to create this simple makeup. At the end of the day, remember that they need YOU and YOUR SKILLS to do it!

A bit of diplomacy and explanation will often help your clients understand your point of view. Don’t be afraid to turn down work if you don’t think the client is a good fit, or if the client is not willing to accept your prices.

Remember, working undercutting your prices not only decreases your salary but also your self-esteem.

3. Being Too Precious With Work Opportunities

If makeup is your job, then you might need to make some choices in order to have a sustainable income. It is important to be realistic about your career and remember that it may take years before your land your dream job. To reach your goal, you may need to do accept other types of work. Let’s take a classic example:

Your dream is to become a fashion makeup artist represented by an agency. To get there, you will need to build your portfolio and will have to do countless unpaid photoshoots to build your network.  In order to maintain a stable salary to support yourself whilst working on your more creative projects, you may have to branch out into different areas of makeup artistry.

Being a bridal makeup artist or working for a makeup brand may not be what you want to do, but it can be a good source of income. And you never know! You might find out that you love doing bridal work or find wonderful job opportunities with a cosmetic brand.

Don’t start closing doors. The wonderful thing about being a makeup artist is the fact that there are countless work opportunities once you have the skills!

I personally specialize in makeup education and I love it! I started training for a makeup academy, and since then, have developed a variety of training programs and even help train for brands. Today, I love makeup as much as educating.

4. Being Disorganized

Not keeping track of everything can cost you quite a bit at the end of the year! When you work as a freelance makeup artist, you are responsible for your own salary, expenses, and… taxes!

Make sure that you keep receipts of what you can claim on taxes, invoice your clients on time, and keep track of your payments. You don’t want any bad surprises at the end of the year when you realize you have to pay more taxes than you were expecting. Planning is key when you work as a freelancer.

Remember, do what you love and you will never work a day in your life!

My number one rule of being a makeup artist is to enjoy what you do! From experience, being stressed about the lack of work does not bring in more money. Instead, take a step back, breath, and make sure you don’t burn out. Take the time to improve your skills, work on your portfolio, or network!

But even during your best months, you never know what might come up, so try to keep some savings!

After working in the industry for a while, you will start to get a better idea of what your annual salary will be. There might be months where you’re earning a lot, and there will also be quiet months. It is important that you identify these periods of rest time to avoid stress and financial difficulties.

Did you know that all of QC Makeup Academy’s courses include FREE business training? Start your makeup journey today!

special effects makeup tutorial rainbow clown gabrielle rivera feature image

Special Effects Makeup Tutorial: The Rainbow Clown

By From the Experts, Makeup Tutorial, Special Effects Makeup No Comments

Want to challenge yourself this month? We’ve got a special effects makeup tutorial that we think will do the trick! Follow along with QC Makeup Academy graduate, Gabrielle Rivera, and see if YOU can recreate her rainbow clown design!

Gabrielle Rivera Breaks Down Her Special Effects Makeup Look…

Gabrielle is a graduate of QC’s Master Makeup Artistry Course. In addition to traditional makeup, she also specializes in special effects makeup. Check out Gabrielle’s Instagram for more incredible content!

Today, Gabrielle teaches us how to recreate her rainbow clown SFX design. Follow along by watching the full tutorial below!

Want to see how far Gabrielle’s skill-set has come, thanks to professional makeup training? Click here to watch her recreate her very first SFX look, using the skills and knowledge she has now!

QC Makeup Academy’s Special Effects Makeup Course

In this 4-unit course, you’ll learn all about:

  • Safe and sanitary SFX makeup application;
  • Identifying common skin disorders;
  • Building your special effects makeup kit;
  • Aging makeup, bald cap application, and using fake hair;
  • SFX makeup for trauma;
  • How to work with fake blood;
  • Creating original characters;
  • Client relations and starting your very own business;
  • And MUCH more!
QC's Special FX Course starter kit

What to Expect

Once enrolled, you’ll receive both a physical AND digital copy of your course materials. Plus, we’ll even send you a FREE starter SFX makeup kit! Your course curriculum will be broken down into textbook readings, instructional videos, quizzes, and tons of assignments! As a result, there’ll be plenty of different ways for you to learn!

Looking for real-world experience? Practical assignments will give you loads of hands-on experience working on models. As a result, you’ll know what to expect in the field and be ready to jump into the industry right away!

QC’s Special Effects Makeup Course is 100% online and self-paced. This means you’ll get to train from the comfort of your own home, on your own schedule. Moreover, there are NO deadlines or rigid class schedules to follow!

You’re likely going to want your mentor to be a true industry expert. After all, why wouldn’t you? We completely understand and wouldn’t have it any other way! When you enroll with QC Makeup Academy, your assigned tutor will be a working SFX makeup artist with years of experience!

After each unit, they’ll even provide you with extensive audio feedback. Importantly, this feedback will help both you and your tutor track your progress and help you to grow.

The best part? Once you graduate, you’ll become a designated (and officially certified) International Special FX Makeup Professional (ISMP)! QC Makeup Academy will even mail you a physical copy of your certification. As such, you can proudly display it in your home, your business, and in your professional resume!

Ready to get started? Enroll in QC’s Special Effects Makeup Course today and graduate in as little as 3-6 months!

QC Makeup Student Ambassador Amanda Ramey

Becoming a Makeup Artist as a Busy Mom [video]

By About the School, Career Advice, Education, From the Experts, Student Ambassador, Your Makeup Career 2 Comments

Are you a busy, full-time parent with a hectic schedule? Do you also dream of becoming a makeup artist and launching a successful career you can be passionate about?

If so, then QC Makeup Academy‘s Student Ambassador, Amanda Ramey, is here to help!

Becoming a Makeup Artist as a Busy Parent

Amanda Ramey is a graduate of the following QC Makeup Academy certification programs:

  • Master Makeup Artistry Course
  • Pro Makeup Workshop
  • Special FX Makeup Course
  • Airbrush Makeup Workshop

In addition to her makeup career, Amanda also works full-time as a tattoo artist. On top of all that, she is also a full-time mother of two children!

So, how does Amanda juggle all of her priorities? How was she able to complete her professional training (in SO many courses, no less) and become a makeup artist with such a busy schedule?

Her answer: QC Makeup Academy’s self-paced, online training!

Watch her full video below to learn more.

Want to connect with Amanda directly? Join QC Makeup Academy’s Virtual Classroom on Facebook today!

Becoming a Makeup Artist with QC Makeup Academy

Amanda reveals a handful of reasons why QC’s remote learning environment is the PERFECT match for full-time parents who want to become professional makeup artists. Here are just 3 of the perks she discusses in her video:

  • QC’s online courses eliminate the need to travel or take time out of your personal schedule! Unlike brick-and-mortar makeup classes, there are no due dates and no rigid schedules to follow. Thus, you can train at your own pace and in your own space. If that means one hour a week, once the kiddies are in bed, then that’s totally fine!
  • You get 2 full years to finish your training! Being a full-time parent is a major commitment in-and-of itself. Your goal of becoming a makeup artist shouldn’t get in the way of your parental priorities. Thanks to QC’s 2-year time limit, there will never be any pressure to rush assignments (or your training in general).
  • QC’s courses are EXTREMELY affordable! As a full-time parent, you might very well be on a strict budget. That’s okay! Becoming a makeup artist doesn’t need to break the bank – not when QC offers low monthly payment plans AND monthly promotional deals.
mother becoming a makeup artist at home, daughter brushing nose with makeup brush

Even MORE Reasons to Enroll with QC Makeup Academy

There are tons of other reasons why your journey to becoming a makeup artist should start by enrolling with QC! Here are just a few more benefits of being a QC student:

  • You’ll be training with a school you can trust! QC has been a pioneer of online learning since 1984. We also have an A+ ranking with the BBB and over 270 raving reviews on Facebook.
  • Like to learn in different ways? We’ve got you covered! Not only will you receive digital AND physical copies of your course textbooks – you’ll also get instructional videos, quizzes, and hands-on assignments.
  • Get TONS of makeup discounts from big-name brands! All QC students and alumni are eligible for a wide variety of makeup discounts. Plus, depending on the program you enroll in, we’ll send you a starter makeup kit as part of your course materials.
  • Your QC tutor will be a legitimately pro! Every QC tutor is a real beauty expert with decades of experience in the industry. Plus, they’ll provide you with regular audio feedback throughout your training to help you grow.
  • Upon graduating, you’ll receive an official certification! All of QC’s certifications are internationally-recognized. As a result, you’ll be able to work anywhere! Moreover, a professional certification on your resume is SURE to impress clients and employers alike – and get you more bookings!
makeup products against pink background

Make your dream of becoming a makeup artist a REALITY in 2021. Enroll with QC Makeup Academy today and graduate in as little as 3-6 months!

makeup career youtube video blog article Veronika Kelle march 03 2021 feature image

Boost Your Makeup Career with Veronika Kelle’s Top Tips! [video]

By Career Advice, From the Experts, Student Ambassador, Your Makeup Career 8 Comments

Want to boost your makeup career, attract more clients, collaborate with new vendors, and gain more success in 2021? If so, QC Makeup Academy‘s Student Ambassador, Veronika Kelle, is here to help!

Veronika’s Top Tips to Boost Your Makeup Career!

Veronika Kelle is a graduate of QC Makeup Academy’s Master Makeup Artistry Course, Pro Makeup Workshop, and Special FX Makeup Course. Based in Phuket, Thailand, Veronika offers clients a wide variety of professional makeup services. Her specialties include glamor, bridal, special effects, and makeup for film and television.

Today, she draws on her professional training and real-world experience to answer some of the most frequently asked questions she gets from aspiring MUAs. In addition, Veronika also provides her top tips for taking your makeup career to the next level!

Watch the video below to find out what they are!

Want to connect with Veronika directly? Join QC Makeup Academy’s free Virtual Classroom on Facebook today!

A Brief Summary of What You’ll Learn

In the above video, Veronika shares her advice and personal experience on all of the following topics:

  • Finding models;
  • How to contact potential models;
  • Putting together a stylized photoshoot;
  • Finding vendors to collaborate with;
  • Building your professional network;
  • How to create an original character;
  • Getting and staying motivated;
  • And the importance of makeup certification training.
makeup artist applying lip product to model's lips

Boosting Your Makeup Career with Professional Training

Do you truly want your professional makeup career to be successful? If so, then there’s NO substitute for reputable training! By getting properly educated in makeup artistry, you can be fully confident in your qualifications and skill-set. Moreover, your clients will be able to trust the quality of the services you can provide them. Not to mention, you’ll have a real certification to add to your resume!

Here are a handful of reasons why you should pursue your certification training through QC Makeup Academy:

  • QC has an A+ ranking with the Better Business Bureau! Plus, our certifications are internationally-recognized!
  • We’ve also got over 270 raving reviews on Facebook alone!
  • QC’s tuition rates are affordable for all budgets. As a result, you can pay upfront or break things up with our low monthly payment plan. It’s up to you!
  • Our learning environment is entirely remote and self-paced. Thus, you get to train at your own schedule, from the comfort of your very own home!
  • Get up to 2 whole years to complete your program!
  • Gain digital access to your learning materials. Plus, we’ll mail a physical copy right to your door, too!
  • Practical assignments will provide you with tons of hands-on training!
  • Your QC tutor will be a real beauty expert with decades of experience in the industry!
  • As an added bonus, your tutor will give you regular audio feedback throughout the entire course to help you grow!
makeup artist applying makeup to model

Start the makeup career of your dreams by enrolling with QC Makeup Academy today!

special effects makeup video gabrielle rivera feb 25 2021 feature image

Recreating My Very First Special Effects Makeup Look! [video]

By From the Experts, Special Effects Makeup, Tutorials & Tips No Comments

Want to work as a special effects makeup artist? QC Makeup Academy’s Special FX Makeup Course will teach you everything you need to know AND give you a professional certification – all within just 3-6 months!

QC Grad, Gabrielle Rivera, Recreates Her Very First Special Effects Makeup Look!

Gabrielle Rivera is a graduate of QC Makeup Academy’s Master Makeup Artistry Course. She now works as a professional MUA, with a specialization in special effects makeup. Check out more of Gabrielle’s work on Instagram!

Today, she’s here to recreate her first ever SFX look, done back in 2013. Let’s see what changes she makes now that she has reputable training and years of in-field experience under her belt!

Want to learn more about Gabrielle’s credentials? Check out this blog article wherein she discusses her experience working as a special effects makeup artist for a haunted house!

QC’s Special FX Makeup Course

In this 4-Unit program, you’ll learn all about:

  • Safe and sanitary makeup application;
  • Identifying and working with common skin disorders;
  • Aging makeup;
  • Bald cap and fake hair application;
  • Creating trauma makeup and special effects;
  • How to work with fake blood;
  • Handling SFX prosthetics;
  • How to work with clients;
  • Marketing your services;
  • How to start your very own business;
  • And MUCH more!

Once you enroll in this course, you’ll receive direct digital access to your textbooks, instructional videos, templates, quizzes, and assignments. You’ll also receive a physical copy of your course materials in the mail. Alongside these course materials, QC will also send you a FREE starter special effects makeup kit!

You’ll have a full 2 years to complete the course – although you can easily complete it in as little as 3-6 months, if you’re able to devote 1-2 hours per week on your studies. Upon graduation, you’ll receive an International Special FX Makeup Professional (ISMP) certification.

This means you’ll be able to show off your SFX training to all of your future clients and potential employers!

special effects makeup artist creating wound effect on client's hand

Additional Perks of Training with QC

Here are just a few more reasons why you should enroll in the Special Effects Makeup Course and become a QC student:

  • All of QC’s courses are offered online, so you can train from wherever works best for YOU!
  • Our self-paced learning environment allows you to work at your own pace – meaning NO deadlines or schedules to follow!
  • QC has been a pioneer of online learning since 1984 and holds an A+ ranking with the Better Business Bureau!
  • We have over 270 raving reviews on our Facebook page alone!
  • Your assignments will provide you with tons of real-world, hands-on training!
  • Our certifications are internationally-recognized!
  • QC’s competitive tuition rates and low monthly payment plans work for practically EVERY budget!
  • Plus, we offer a new promotional offer for both new and existing students every month!
  • There’s a full community of peers and tutors to connect and network with in our free Virtual Classroom on Facebook!
fantasy makeup design
QC Makeup Academy Ambassador, Krystle Clarkson, feature image

My Honest Review of QC Makeup Academy

By About the School, Education, From the Experts, Student Ambassador 2 Comments

Thinking of getting professional certified as a makeup artist through QC Makeup Academy? Check out this in-depth graduate review to get a crystal clear idea of what you can expect once you enroll!

Watch Krystle Clarkson’s Honest Review of QC Makeup Academy!

Krystle Clarkson is a graduate of QC Makeup Academy’s Master Makeup Artistry Course and Pro Makeup Workshop. She’s also currently a student of the Special FX Makeup Course. Today, she’s here to break down what her experience as a student has been like and why she recommends QC’s online makeup certification courses!

Watch her full review below!

Want to connect with Krystle directly? Join our Virtual Classroom on Facebook today!

A Little History on QC Makeup Academy

QC has been a pioneer of the online learning experience since 1984 and holds an A+ ranking with the Better Business Bureau. We pride ourselves on our ability to offer internationally-recognized training from the comfort of the student’s home, as well as on their personal schedule.

QC’s tutors are all real industry experts with years of experience. As a student, you’ll be paired with a tutor, who will help guide you throughout your entire course. After each unit, you’ll even receive customized audio feedback from them. This feedback will help you grow as an artist and become the best you can be!

Perks of Training with QC

Here are some of the best reasons you should enroll with QC Makeup Academy today:

  • QC’s tuition rates are highly competitive – we even offer low monthly payment plans to help make your course that much more affordable!
  • Every month, there’s a promotional deal for both new and existing students!
  • You’ll get all the benefits of traditional brick-and-mortar training – from the comfort of your own home!
  • Our self-paced learning environment means there are NO deadlines or strict schedules!
  • Get a full 2 years to complete your course!
  • On average, devoting just 1-2 hours per week on your studies can lead to you graduating in as little as 3-6 months (maybe sooner)!
  • Get digital access to your course materials, as well as a physical copy mailed right to your door!
  • Some QC Makeup Academy courses come with their own makeup kit, too!
  • Practical assignments will give you tons of hands-on training and real-world experience!
  • There’s a full Business Unit at the end of most courses to teach you how to start and run your very own business!
  • You’ll gain access to a whole community of peers and instructors to connect and network with!
  • And SO much more!
makeup on table with laptop keyboard

Start the career of your dreams by enrolling with QC Makeup Academy today!

editorial makeup portfolio charlotte ravet article feature image

What NOT to Do in Your Editorial Makeup Portfolio

By From the Experts, Your Makeup Career No Comments

Building your editorial makeup portfolio? Renowned MUA, Charlotte Ravet, reveals 5 mistakes you need to AVOID making!

Charlotte is the proud owner of her very own hair and makeup business, A Date With Charlotte. From bridal, to editorial, to film and television, and everything in-between – Charlotte’s extensive makeup training allows her to provide a wide variety of services that cater to ALL types of clientele!

Her extensive resume includes working for Prada, L’Oreal, and even the cast of the hit show, Glee! A developer of educational programs, Charlotte has even been awarded Best Makeup Educator of the Year by the Australian Industry Makeup Awards.

Building Your Editorial Makeup Portfolio as a Newbie

As an MUA, you will build your makeup portfolio over the years. Now, starting your portfolio from scratch might sound overwhelming at first. But with the right strategies, you’ll quickly build relationships and take part in jobs that’ll provide you with quality photos of your work.

Even as an industry professional, I am constantly building my makeup portfolio. As the standard, I make sure to include important publication work, as well as looks I’m especially proud of. On top of that, I also try to display my most recent work. For me, this means it’s 3 years old or less.

Here’s the problem: if you don’t know what you’re doing, it can be all too easy to put together a BAD makeup portfolio. The key to avoiding this is to not make amateur mistakes. It’s natural to have a few hiccups in the beginning (that’s what learning is all about, after all). But you can bypass a lot of these common errors by following the tips I’m about to discuss.

So, here are a few things I have learned throughout my career that can help you today. In fact, these are all things I wish someone has told ME not to do in my makeup portfolio when I first got started!

5 Mistakes to Avoid in Your Editorial Makeup Portfolio

1. Choosing the Wrong Model

Your best friend might be stunning, but that doesn’t mean she’ll be a great model on camera. One of the most important parts of your makeup portfolio is showcasing the right models. So, you’ll need to choose them wisely!

The quality of editorial work is largely based on the model and how they portray your makeup look. When seeking out models, remember: “photogenic features” does not simply mean the person is pretty. Rather, it also means interesting and unique. Your model should also know how to pose (and have more than one pose in their arsenal).

How to Choose the RIGHT Model

So, how should you go about finding the right models for your makeup portfolio? Start by taking a look at their portfolio of work!

You’ll want to see variety in their photos. Take a close look at their poses and expressions. Keep an eye out for any singularities, too. For example, do they have freckles? Curly hair? A cute gap between their tap? It’s never a bad thing to have a model with discernable features that help them to stand out!

Your model needs to best suit the makeup you will create. If you’re going for something creative, you might be looking for specific features in your model. Good skin is also really important, since blending needs to be flawless (and with a light coverage) for editorial work.

2. You Only Showcase ‘Creative’ Looks

Creative makeup is very popular amongst MUAs. After all, it’s one of the best ways we can express ourselves. You might love using bright colors, glitters, and textures. (I do, too!) However, your makeup portfolio shouldn’t only demonstrate creative looks.

If it does, you might put off potential clients. It could also give the wrong impression: that this type of makeup is all you can do. Clients will seek out makeup artists who can bring their visions to life. If you only show one specific style and it doesn’t align with theirs, you’ve just missed out on a booking opportunity.

How to Showcase Variety

Your makeup portfolio should display a variety of different looks and styles. For example, the most requested look tends to be the “no makeup” look. If you do editorial makeup, chances are good that you’ll work for fashion labels and skincare brands. Look at the advertisements to get a proper idea of what’ll be expected from you.

You’ll notice that very often, the model’s makeup is quite natural. Even if it’s not what excites you the most, this is the type of makeup which can give you regular, paid work. This is just one example, of course. But it illustrates the importance of showcasing different sides of your makeup skills in your professional portfolio.

If you want to broaden your range and master many different types of makeup, professional training is the best recommendation I can give you. So, get certified and learn the skills needed to create ANY type of editorial look!

3. You Don’t Understand the Story

An editorial series is often created around a story. The story is the actual mood; the link between the looks you’ll create. For example, an editorial series could be ‘80’s makeup with a modern twist’ or ‘colorful summer outwear’. If you don’t understand the story behind the series, your makeup won’t reflect the message your client is trying to get across.

It’s very important to clearly identify the expectation of your client and/or the photographer. Your makeup might not be the focal point of the image. Plus, the makeup will also need to work with the hairstyle, the lighting, the clothes, and the model themselves. If the looks needs to be more natural in order to create a beautiful image, that’s just the way it is!

I’ve often worked for hairdressers, creating a collection for awards. Very often, the hair is creative and colorful. While the makeup can be slightly creative, too, the focus is meant to be the model’s hair. As such, it would be a mistake to create overly avant-garde makeup for this type of shoot.

How to Understand the Story

Communicate with the client and/or the photographer! If the story behind the shoot is unclear to you, don’t be afraid to ask questions. It’s better to admit you need some guidance than it is to stay silent and produce the wrong results. The latter will just waste everyone’s time and give off a bad impression on your part.

4. Your Editorial Makeup Portfolio Lacks Editorial Looks

It’s sometimes hard to explain what editorial makeup is. After all, you can find a lot of different styles which will work well when photographed. There’s no “one-size-fits-all” definition.

Still, the whole purpose of your editorial makeup portfolio is to display, well, editorial makeup. You’ll need to showcase at least some of the standard techniques/elements within your work. And it shouldn’t just be one technique used on a bunch of different models either. There are tons of different techniques you can demonstrate, so take advantage of that!

How to Create an Editorial Makeup Style

Here are a few tips for creating an editorial look in your makeup portfolio that’s suitable for magazines:

  • Keep the skin natural! Use color correction, skincare, and cream contour for the most natural result. Avoid thick foundation and apply powder very lightly.
  • Be careful with concealers! It’s easier for a photographer to edit a small breakout with no makeup than trying to correct layers of concealer. If your model has a small breakout, you can leave it with no makeup on.
  • The foundation color matches both the face and body perfectly! You’ll notice that very often, the skin on the body is slightly more yellow than the face. If you create a pink complexion on the face, but then your model rests her face on her shoulder, the difference WILL be noticeable.
  • Be careful with the eyebrows! Filling up all of the model’s eyebrows with product is not going to work for editorial makeup. Instead, focus on creating natural eyebrows by using feathering movements with an angle brush. You can also conceal the eyebrows using a bit of concealer and a mascara wand.
  • Play with texture! Shimmer products are not the only way to create highlights. A lip balm applied on the cheekbones will create a beautiful glass skin effect.
makeup artist doing editorial makeup on model

5. You’re Not Prepared

Beautiful images for an editorial makeup portfolio require work and preparation. Before applying makeup on your model, you should have a clear idea of what the lighting is, what the editing will look like, and what the final images should (ideally) look like. I have also learned that reaching out to photographers with some ideas is a great way to build a relationship and begin a collaboration.

How to Go Into a Job Prepared

Instead of simply sending a link to your website and asking for a meeting, share the moodboards you’ve created with the photographers you want to work with! Great photographers are often busy. If you want to get their attention, show them that you’re also a trustworthy professional who has ideas!

Then, once you’ve discussed and finalized a moodboard, you can plan your looks ahead of time, in preparation for the shoot. That way, when the time comes, you’ll be fully prepared and ready to do your best work!

photographer shooting photos of model on set

My Final Advice for Your Editorial Makeup Portfolio

When working on photoshoots and building up your portfolio, remember to always be yourself! Be unique and love what you do. Exposing yourself artistically is also exposing yourself to criticism – and that’s fine! You can’t please everyone and this is okay. Always reach for the best you can do, be organized and professional, and enjoy every minute of the creative process.

Ultimately, this will be your key to a strong makeup portfolio – and your career’s success!

QC Makeup Academy’s Portfolio Development Workshop will teach you everything you need to know about building your makeup portfolio. Take your career to the next level by enrolling today!